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iF Design Award 2021

05 May 2021
2021 if design logo

Tswane, South Africa – 5 May 2021 – Brother International Australia are proud to announce that their parent company Brother Industries Ltd., have once again won the iF Design Award 2021 across four product categories, for the 14th consecutive year. The leading global manufacturer of laser and inkjet printing devices, now hold 78 awards under their belt, including the four won this year. Products were selected from 10,000 entries received, from 52 countries and regions around the world.

Brother's mobile application, My Stitch Monitor, took home an iF Design Award. Created to enhance productivity, it enables users of Brother's embroidery machines to attend to other tasks while their machine is operating. An alert is sent via their smartphone or tablet if the machine needs their assistance, such as a thread change.

Running since 1953, the iF Design Awards is one of the most prestigious international design competitions and is hosted and judged by the iF International Forum Design, in Hannover, Germany. It is recognised around the world and judged not only on external appearance of the product, but also on criteria such as functionality and environmental performance.

“Once again we are extremely honoured to have received the iF Design Award, and have our new generation of technology recognised”, said Dale de Villiers, Marketing Manager at Brother International South Africa. “We continue to improve our products, incorporating feedback from our customers, to make sure we deliver superior design quality on both an aesthetic and functional level.”